Ignite 2018 Conference at UMN will Focus on Protecting Trust in Today’s Consumer Journey

August 21 2018

Speaker lineup combines top academic researchers with corporate leaders including Wells Fargo CMO, Jamie Moldafsky

Senior Leaders Promoted at YA as Organization Continues Strategic Growth Initiatives

June 27 2018

Minneapolis, June 28, 2018 – YA, the market leader in delivering high-impact, data-driven marketing promotions for the nation’s most respected brands, today announced it is promoting three senior...

YA Featured in Human Resource Executive Magazine - 'Motive to Move'

March 20 2018

It would be hard to find a company more closely associated with its small-town, longtime home than the direct-marketing firm YA, which, for much of its 46-year existence, was known as Young...

YA’s Survey on Promotions Featured in Bulldog Reporter

February 9 2018

A recent study by omnichannel marketing promotions firm YA shows that consumers expend considerable effort researching their durable goods purchases. Retailers struggle with generating these user...

Survey: Majority of People Would Use Rebates for Valentine’s Day Gifts, But 60 Percent Say They’d Keep it a Secret From Their Sweetie

February 5 2018

Minneapolis, Feb. 5, 2018 – Being thrifty is romantic. That according to a January 2018 survey by digital marketing promotions company YA. More than half (51 percent) of respondents said that they...

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